Scaling DTC Brands Through The Power Of Email.

Building Retention, Increasing LTV, Lowering CAC

LZRD TECH

Weekly Campiagns
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Automated Flows

POINT BLANK STUDIO

Flow Build Out
Design & Development

Q SCRUBS

Full Build Out
Design & Development

NINETY SIX SHADES

Weekly Campigns
Automated Flows
The Problem

Rising Costs, One-Time Buyers, and Shrinking Margins — The Growth Trap.

Ad costs are rising and they aren't going down any time soon.
One-time buyers limit lifetime value and long-term growth.
Rising costs and low retention leave little room for profit.
Our Solution

Leveraging Email Marketing to Drive Retention, Increase LTV, and Lower Acquisition Costs

Convert Cold Traffic

You’re driving traffic to your site, but only 1% actually buy. Retargeting them with ads to get them back? That’s expensive. That’s where we come in.

We help you collect 6-10% of all that traffic and turn it into a list you own. Then, we nurture that list with personalized content and strategic messaging so they know, like, and trust your brand.

Build A Loyal Community

As we collect your web traffic, we start nurturing them. Through carefully crafted emails, we build your reputation, inform and engage customers, and share everything about your brand.

The goal? To stay top of mind with your audience.

Maximizing Revenue

From here, we leverage our automated email touchpoints and weekly campaigns to continuously engage customers at every stage of the buyer journey.

We create a cost-effective, high-impact strategy to turn your traffic into loyal customers and drive consistent, repeat revenue.

Our Process

Our Process for Sustainable E-commerce Growth.

Design & Strategy

During the first week, our team will gather all essential information, including your brand identity and any upcoming events. Based on this, we’ll craft a unique email style and develop a content strategy to set you up for success.

Built out

My team will use the design concepts and strategies to build or optimize your core automated flows. If you already have flows in place, we’ll refine them based on our strategy. From there, we’ll make any final tweaks before launching.

Launch & Optimization

We’ll begin rolling out 3-4 email campaigns per week starting in week two. As flows are completed and approved, they’ll be launched as well. Over time, we’ll A/B test and optimize both campaigns and flows to ensure top performance.

Benefits

Smirk-Worthy Results

Loyal, buy again & again customers

On average, our clients generate 41% of their total revenue through email marketing.

Immediate & long-term results

Your dedicated growth partner, setting the way for long-term success.

Maximizing Profits

We boost your bottom line with strategies that drive consistent, profitable growth.

Professional Guidance

We’re more than just an agency, we're an extension of your brand.

Consistent Brand Presence

We help keep your brand top of mind for potential customers, making the buyer's journey seamless and effortless.

No More Wasted Ad Money

On average, our clients achieve an 45x ROI through our email marketing efforts.

Choose Your Growth Path

From a 7-day Sprint to a full retention engine, our packages scale as your revenue does.

The Sprint
Done in 7 Days
$2,500
6-email Welcome Flow (opt-in → offer)
Strategy + brand voice alignment
Modular design system (mobile-first)
Klaviyo build, segments & events
QA + optimization checklist
The Growth Package
$3,500
Everything in The Sprint
6 core flows based on revenue highest levers
A/B testing framework
Reporting dashboard + growth insights
The Partner Plan
$5,000/mo
Everything in Growth Package
Full flow suite: VIP, Replenishment, Cross-Sell/Upsell
12–15 campaigns per month
Ongoing design, copy, and list growth optimization
Dedicated strategist + Slack channel
Quarterly retention playbook
Basic plan
$180/yr
Save 20%
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Business plan
$280/yr
Save 20%
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Enterprise plan
$480/yr
Save 20%
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FAQs

Frequently Answered Questions

How is Smirk different?

We don't view ourselves as an agency. We act as an extension of your team, finding our role as your dedicated growth partner so you don't have to fully pass over control of your brand. We communicate daily and take care of any and all email operations.

How does it work?

We offer full-scale email and sms marketing services. Meaning you don't have to do anything besides provide us with brand assets. You can be involved as much or as little as you please.

What tools do you use?

We primarily work with Klaviyo as our ESP, but can be flexible for smaller brands. We also leverage insights from Shopify and other 3rd party tools to gain the best insights on your brand.

Average time frame?

Every brand is different, but we like work on a specific model. Typically, the first week is brand discovery, collecting assets, & things of that nature. After that we start flow setups & deliver within the first 30-45 days, and start campaigns within 2 weeks of onboarding.